With the Salesforce World Tour just around the corner (May 17th 2018, for London), you may be wondering what it’s all about and how to plan your day. Don’t worry, as world tour veterans, we know all the tricks:

1. Plan Ahead

Well ahead of the event, it’d be a good idea to check out the agenda, which can be viewed here. There’s a lot going on during the day, with a keynote, dozens of expert-led sessions, plenty of sponsors, and all kinds of other activities throughout the day, the day can be pretty jam packed.

The day can be pretty chaotic, especially once you start bumping into colleagues, taking pictures with Astro, and interacting with sponsors, so it’s a good idea to add some structure to the day.

The basic agenda (at the time of writing) is as follows:

08:00-18:00Registration & Customer Expo
09:00-09:40Morning Breakouts* / Industry Breakfasts
10:30-11:40“We Are All Trailblazers” with Simon Mulcahy & Special Guests
11:30-13:00Lunch & Customer Expo
13:00- 13:45Consumer Keynote
13:00- 15:30Breakouts*, Theatres & Workshops
16:00- 17:00Dreampitch: London
17:00- 18:00Networking Reception in the Customer Expo

2. The Salesforce Events App

When your pre-planned agenda described above falls to pieces, it’s time to re-plan. A little known secret is that Salesforce has an App to help you manage your agenda for pretty much any Salesforce event. The app is simply called “Salesforce Events”.

Salesforce Events App

Salesforce Events App

The app is great for planning your sessions ahead of time, and re-jigging your agenda on the day. If there are any cancellations or movements of sessions on the day, they should also be reflected in the app.

3. Take a Bag

For some attendees, the day is all about one thing: the swag. The first time I attended the World Tour, I decided to leave the bag at home and had to desert all of my treasures at the end of the day. People will be handing you things left, right, and centre, and some of those things may not be completely rubbish, so make sure you have something to put them in. It’s not completely necessary to have a “who can pocket the highest number of items” competition within your team, but it is fun. Looking around the office right now I can see at least eight Astro dolls which were picked up at last year’s tour, as well as various mobile phone chargers, glasses, water bottles, fidget spinners, and stickers.

Astro Doll

4. Attend The Keynote

The keynote is semi-mandatory at the World Tour, and for good reason – it’s a pretty good show! Usually a combination of real (usually high profile) customer success stories and tech demonstrations, it’s a great way to see some of the most innovative uses of the Salesforce platform in action. It’s also a great way to get a sneak peak of where Salesforce is going in the near future and hear any big announcements.

5. It Doesn’t End At 6pm

It’s easy to assume that you’ll be back on the DLR by 6:15pm, but that doesn’t have to be the case. Many sponsors of the event will be hosting some kind of after party at the end of the day, and they are usually pretty good!

Many of the larger implementation partners and sponsors will have hired out a venue, either nearby or back in the city for a free after party. The bars at the venue will also typically be sponsored (and free), and there is usually a boat party or two cruising back through London.

Many of these events are invitation only, so be sure to sign up ahead of time or keep an eye out for events on the day.

If you go with tip 5 and do attend one of these events then it may be an idea to also heed tip 5b: book the Friday off of work!

Enjoy the World Tour – we look forward to seeing you there! If you’d like to catch up with us on the day, then feel free to get in touch.