Salesforce Marketing Cloud

Always be front of mind with Marketing Cloud to engage, track and guide customers through your marketing experiences on whichever platform fits them best.

Top Uses

  • Define customer journeys
  • Cross channel communications
  • Cross channel tracking
  • Personalised marketing automation

What is Salesforce Marketing Cloud?

What does Marketing Cloud do?
  • Our experts can help you engage, track and communicate with your customers across a channel that suits them best. Interact with customers on their chosen marketing platform, be it social media, on your website or via email, track all those communications to build trusted relationships.
  • We show our customers how to create personalised journeys for theirs from any device, at any time. Build up information on consumers based on their interactions at every marketing touch point, to discover what they want, their interests and preferences, allowing you to work smarter, not harder.
  • With our specialists configuring Einstein to enhance capabilities, users can receive suggestions based on previous interactions for potential areas of individual customer interest to promote. Use this information to automate tasks and create personalised interactions with each customer.

Marketing Cloud Email Studio
  • Let our experts show you how to send personalised emails to each of your customers depending on their interests. Create templates using code or drag and drop tools on visual builders depending on your needs, to ensure all users can interact with their customers in a way that suits them.

Marketing Cloud Social Studio
  • We can help you broaden your customer facing capabilities with Salesforce Social Studio. Post, track, report and interact on a range of social platforms to take your business to where your customers are. FInd out what current and potential customers are saying about your band and your competitors to improve practices and learn what to promote next. Find out more about the helpful features available on our Salesforce Social Studio blog post.

Marketing Cloud Advertising Studio
  • Our experts can advise you on the best methods to create personalised one-to-one customer journeys with Advertising Studio. Users can advertise on your website, directly on Google or even social media including Youtube and Instagram. Use smart features to find new customers to target based on similar interests they have with your current ones. See a full view of marketing efforts and coordinate advertising with other communications or events happening within the same time frames for a complete marketing view.

Marketing Cloud Mobile Studio
  • The helpful featured your users have become reliant on can also be optimised for mobile use. Send SMS messages, push notifications and group messages right from your mobile with the help of preset mobile templates. Always stay relevant at the right time with the ability to send offers and push notifications depending on where your customers current locations.
Marketing Cloud Journey Builder

Salesforce customers

Successful Projects

Salesforce Certifications

%

Customer satisfaction

Salesforce Marketing Cloud Questions

Find out the answers to questions we’re asked every day below or why not submit your own by getting in touch with us. We’re happy to answer any queries you may have.

What is the difference between Marketing Cloud and Pardot?
Pardot is designed to be a marketing automation software for tracking and acting on marketing efforts via emails, social posting, web forms and more. Whereas Marketing Cloud takes all these capabilities a step further to allow users to reach their audiences on a multitude of channels and devices including additional social platforms including YouTube, or via SMS and more. Marketing Cloud can also be extended with the different studio options available, to build up capabilities depending on how complex of a marketing strategy you require.
Do I have to have all areas of Marketing Cloud?
Users can pick and choose which areas of the Marketing Cloud studio’s they desire to ensure the system is fit for your needs and everything you need to cover. There are multiple subscription plans available to suit your individual use cases.
What is the Journey Builder?
The Journey Builder in Marketing Cloud allows users to use cross-channel marketing to create personalised experiences for your customers. Automatically send marketing materials on a range of platforms depending on your customers experiences. Create journeys to guide your customers and help to understand their needs via email, social media, push notifications and more. Easily create personalised journeys for each customer and track their interactions at every stage for a few marketing view.

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